Gardenia Sauvage by Ciro c1926

Gardenia Sauvage by Ciro: launched in 1929.  The name means "Wild Gardenia" in French. It was suggested to be worn with sports frocks and evening chiffons.

Fragrance Composition:

So what does it smell like? It was a gardenia soliflore.

Hearst's International Combined with Cosmopolitan, Volume 87, 1929:

"GARDENIA SAUVAGE. Paris originates — a new charm...A charm which even Fashion, dominant arbiter that she is, can never out-mode. It is more alluring than youth; more enticing than chic; more intriguing than wit. It is the charm that brings remembrance! Gardenia Sauvage engraves the image of its wearer on the minds of those she meets - and those she loves. Gardenia Sauvage speaks to the heart and woos Remembrance. It is Ciro’s newest perfume, a revelation even to those who know and love the gardenia. For it embodies the poignancy and elusive power of the wild flower itself.  It's a scent that lingers on, forever whispering its message - "Remember Me!" "

Harper's Bazaar - Volume 71, Part 2, 1937:

"TROIS NOTES" Ciro's trio, "Trois Notes," a symphony of their famous scents "Doux Jasmin," "Gardenia Sauvage," "Camelia du Maroc" and "Surrender" or "Reflexions." 

 Drug and Cosmetic Industry, 1937:

"Ciro of Paris presents the flower pot shaped Poudre de Toilette in three floral odors: Gardenia Sauvage, Doux Jasmin, and Camelia du Maroc."

Bottle:

Gardenia Sauvage was housed in a modernistic Art Deco columnar bottle which I like to call the "Skyscraper', with clean lines and a frosted glass stopper (the very top was enameled in green). Bottle was available in two sizes: 2 7/8" tall (20ml) and  3.75" tall (2 oz). The bottle was designed by Guy T. Gibson in 1928.

Gardenia Sauvage was also housed in a "cylindrical" bottle with fluted sides, essentially an omnibus flacon used from other Ciro perfumes. These bottles hold 1 oz of parfum.

Other Bottles:

Fate of the Fragrance:

Discontinued, date unknown. Still being sold in 1941.